Sarah Fuller Joins NIL Startup NOCAP Sports as Director of Athlete Relations


PHILADELPHIA (Thursday, October 28, 2021) - NOCAP Sports, a leading NCAA Name, Image and Likeness (NIL) platform, announced today an NIL deal with Sarah Fuller, the current Division 1 soccer goalkeeper at the University of North Texas, as the company’s Director of Athlete Relations. Fuller, who made global news in November 2020 by becoming the first woman to play in a Power 5 NCAA football game, continues to break glass ceilings, this time focusing on helping athletes navigate the NCAA NIL space.


“We are so excited to have Sarah join the NOCAP family,” said Nicholas Lord, the CEO of NOCAP Sports. “Sarah’s first-hand experience and understanding of the needs of NCAA athletes, along with her passion to truly make a difference, will serve our company and our clients incredibly well as we look to grow in this brand-new industry.”


“With the rapidly-changing NIL landscape, there is a huge need for an organization that my peers can trust while they are trying to both maximize their opportunities and be protected at the same time,” said Fuller. “With NOCAP Sports, I found a company that is looking to operate in the best interest of the student-athletes, educate us and encourage us to act as positive role models to our schools and communities.  All of these attributes resonated very strongly with me and I am excited to work with the team at NOCAP to achieve what is possible for student-athletes across the country.”


In her role as Director of Athlete Relations, Sarah will oversee the ideation and build-out of NOCAP’s athlete products, the creation of new online initiatives focusing on user acquisition, as well as content development, among others. Sarah also becomes one of the company’s spokespeople.  


Fuller currently is the starting goalkeeper for the UNT Women’s Soccer Team.  She leads all D1 NCAA women’s goalkeepers in shutouts this season, with 9 total.


For more information on Sarah Fuller, please email [email protected]